Mountain Dew case analysis free essay sample

PepsiCo, Inc. is among the best customer items organizations on the planet, with 1999 incomes of over $20 billion and 116,000 workers. â€Å"Do the Dew!† This was quite a while slogan for the Mountain Dew brand. In 1995 promoting directors for Mountain Dew understood the slogan had lost shopper interests, understanding this they altered the course of the inventive. Some of PepsiCos brand names are 100 years of age, however the company is moderately youthful. PepsiCos achievement is the aftereffect of unrivaled items, exclusive expectations of execution, particular serious procedures and the high trustworthiness of their kin. PepsiCo concluded that in 2000 Mountain Dew would be highlighted during the Super Bowl as opposed to Pepsi. PepsiCo the board had discovered that choosing the privilege inventive was one of the most basic choices they had as far as effect on deals and benefits. Mountain Dew had conveyed PepsiCo’s soda incomes during the 1990s as cola brands battled. We will compose a custom paper test on Mountain Dew case investigation or on the other hand any comparative subject explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Explanation OF THE PROBLEM: The issue that the organization gives off an impression of being confronting is the way to keep their present battle â€Å"Do the Dew† attempting to expand on their image picture. Likewise Mountain Dew needed to remain serious with other jazzed and sweet caffeinated drinks and non-carbonated beverages. Goals: To continue the â€Å"Do the Dew† battle To take into account the danger of non-carbonated sodas contenders. SWOT ANALYSIS: Quality: PepsiCo’s turned into the biggest carbonated beverage at retail PepsiCo’s top advertising officials routinely depended upon to help direct marking choices. Shortcomings: Mountain Dew was getting to a lesser degree a specialty brand Openings: Mountain Dew’s national media plan concentrated on a more youthful crowd. Dangers: Numerous contenders Need information on the advertisements introduced Elective COURSES OF ACTION ACA 1: Additional one month to time period of survey the advertisement in ads Points of interest: Customers will better fathom More introduction Inconveniences: May be exhausting More contenders ACA 2: Choosing Cheetah, Dew or Die and Showstopper ideas Favorable circumstances: More intrigue is given to rival’s customers Inconveniences: May be exhausting Suggestion: ACA 1, which is having an extra one month to time period of review the promotion in advertisements, is enthusiastically suggested for it give the watcher a superior perception of the promotion and of what the promotion is telling. Likewise, the consumersâ will without a doubt recall the promotion when it is introduced record-breaking in ads. Activity PLAN: Time span Movement Individual RESPONSIBLE Month of February Sponsorship of fun-run where challengers wears shirt with the â€Å"Do the Dew† articulation Scott Moffitt (Marketing Director, Mountain Dew) Month of July Compose a gigantic gathering where free mountain dew items are given solely to the accompanying individuals who goes to Scott Moffitt (Marketing Director, Mountain Dew)

Automated AntiTrojan 8211 A Necessity for Windows 9598 Users :: Essays Papers

Mechanized AntiTrojan 8211 A Necessity for Windows 9598 Users Programming Security has been a top need for all the Operating System programming organizations. In spite of the fact that Windows 95/98 is the most generally utilized working framework everywhere throughout the world it is surely not the best with regards to security. There are numerous blemishes that have been found and abused by ‘hackers’. These programmers exploit the provisos in the framework to get through the security and give them access to a great deal of classified information in users’ PCs over the Internet. Microsoft the maker of Windows 95/98 has not taken enough safety efforts when they modified the working framework. One of the most risky projects that are utilized to abuse the security openings in the Windows 95/98 frameworks are ‘Trojan Horses’ or ‘Trojans’. All things considered, they don't have anything to do with ponies, yet in fact, a trojan is a program which accomplishes something you don’t anticipate that it should do or a program which run’s covered up and permits others to control your PC over the Internet/Network. A few people misjudge a trojan to be an infection and they believe that since they have an infection scanner ensuring their PC, it will recognize the trojan and evacuate it. Be that as it may, the greater part of the infection scanners are inadequate against a significant number of the trojans as a result of their adaptability. Most trojans come in two sections, the customer and the server that the customer associates with. The server, when run, will frequently cover itself into a startup area of the user’s PC with the goal that it is stacked each time he begins the PC. The servers are little projects which when run, open a port on the user’s PC which makes the PC ‘hack-able’ and it trusts that the programmers will associate with the PC. These projects servers are frequently imperceptible and they don’t even show in the Ctrl + Alt + Delete menu. The bit that the programmers are keen on, is the customer (see Fig 1 †next page). This is the product that is controlled by the programmer on his PC to interface with somebody who’s previously running the server. The customer programming is utilized to give orders to the server (the victim’s PC). Programmer †Client †Internet †Server †Victim If you remove any of the above segments then the trojan won’t work. The HACKER needs a CLIENT to use to associate with the server.

Share Your Story, 2014 edition

Share Your Story, 2014 edition Congratulations on being accepted to MIT! Youre amazing! And your hair looks especially good today! Did you do something new to it? Nope, just didnt shower? Me too. But seriously, congratulations! In my 9.65 (Cognitive Development) class, weve been talking a lot about the nature of memory and how its divided into various type (conceptual short term memory, working memory and the visuospatial sketchpad, long term memory, etc.), and one experiment we ran in class involved everyone writing down their memories of an emportant emotional experience, a phenomenon called flashbulb memories. In this case, specifically recalling the day you found out you got into MIT. What it felt like, what you were wearing, what you did before and after, etc. Crazily enough, even though that was way back in the dark ages of 2006 (in my day, I read my acceptance letter by candle, before saddling up my horse and picking up some celebratory goose fat from the general store), I can still remember exactly how it happened driving home from school, seeing the tube sticking out the mailbox, SCREAMING MY HEAD OFF, screaming my head off some more, jumping up and down, scaring my dog, running in circles, shooti ng off fireworks, setting my house on fire, having to call 911, etc.) (No. Not really. But everything short of fireworks, yes.) Things are a little different now, since decisions are released online. But you still get a tube and/or big packet in the mail eventually, so whether youre early decision or just found out whats your story? Feel free to share in the form of pictures, haiku, sonnet, or just plain comment below. Or read some old stories for inspiration (as well as a more comprehensive version of my story, sans fireworks). Looking forward to meeting you all in a few weeks! :)

Efp1 Task 2 - 3347 Words

Improving Communication and Diversity at Huzzah Valley Kaitlynne Forbes Western Governors University A. Introduction/Abstract Due to our ever changing culture and diversity, the United States has become commonly referred to as the â€Å"melting pot.† Every day this country is becoming more and more diverse and acceptant of other cultures. This is becoming more and more prominent in the workforce as well. Not only are people from all around the globe able find work in the United States, but women are also becoming more dominant in the workforce. Although there is still a lot of speculation as to whether or not women and men are getting equal treatment and pay, many women today are finding themselves suffering from little to no†¦show more content†¦As the time goes by, the workforce is becoming more and more diverse. This trend also reflects our company because we have developed a very strong background of Caucasian, African American, and Latino employees. As the years have progressed, we have become stronger as a company because of the cultural diversity of our staff. Another demographic change we are seeing in the labor force today are changes in the men to women ratio. According to the United States Department of Labor, in 1970 women only made around 37% of the working population, leaving men to make up the additional 63% (Women in the Labor Force, 2012). By 2012, women accounted for 47% of the total working population. Although this may not seem like a large increase from 1970, women did account for more than half of all laborers within several of the industry sectors including; financial activities (53%), education and health services (75%), leisure and hospitality (51%), and other services (52%). However, when looking at jobs in the agricultural, construction, mining, manufacturing, and transportation and utilities fields, women are still significantly underrepresented. Over the years we have seen not only the percentage of women in the labor force grow, but the large pay gap between men and women has slowly began to close. As of 2012, women with full time jobsShow MoreRelatedImproving Communication And Diversity At Bellevue Elementary1064 Words   |  5 Pages Efp1 Task 2 Improving Communication and Diversity at Bellevue Elementary Lyndi Ramos Western Governors University A. Introduction/Abstract Today when you look at our country you think of it a somewhat of a melting pot or a mixed and diverse population. When you look at the populations, even in small towns you see multiple different races and cultures. This then leads to our workforce where you see that same type of diverse culture entering the workforce in the communities they live in andRead MoreTask 2 Template of Cultural Diversity Essay2086 Words   |  9 PagesSample Report for EFP1 Task 2. This report is intentionally incomplete. It should be used as a model for organization and development. Please read the marginal comments for important tips. Do NOT copy these paragraphs into your own work. Diversity: Challenges and Opportunities at Kennedy International School Suzy Student Western Governors University A. Introduction Kennedy International School is a unique middle school, located in suburban Commented [CT1]: An introduction is not

Qualitative Project Observational Methods - 1360 Words

Qualitative Project: Observational Methods Outline 14.1: Introduction The choice to conduct observational research is based on the questions we want to answer. This form of research needs to be approached with the knowledge in mind that this type of psychological observation is inferential in nature. 14.2: What is observational research? Observational research can be both a standalone and an integrated research method. Observational studies can be conceptualized into four core dimensions: Theory testing-exploratory This first dimension determines the extent to which the study wishes to test existing theories. In contrast, exploratory studies are used in a more descriptive way. They are a form of ‘reconnaissance’, that can be revisited†¦show more content†¦A complete observer remains completely detached from the group they are studying. They have no direct contact with group members. An observer as a participant joins a group with the expressed intention to observe them. Advantages of this position are access to material, even private information. In this role the observer can ask questions. Disadvantages can include issues of confidentiality, and marginality since they are only partly part of that group. The participant as observer differs from the observer as a participant in that the former is more active within the group than the latter, the latter being more reactive. Advantages are familiarity within the group and with their role, with a mor e subjective and sympathetic overall understanding. Disadvantages are limited access to private information as well as more energy being spent on participating than observing. A complete participant is fully involved with the group and conceals the observations from them. Advantages are that the observer develops an intimate understanding of a particular role and has access to the thoughts, feelings and intuitions of participants. Disadvantages are that the observer turned participants must subsume their own identity in order to become part of the group they mean to study, and it is ethically wrong to observe a group without consent. 14.3: Levels of observation:

Notions of Differences in Nervous Conditions by Tsitsi Dangarembga Free Essays

Identify the  three notions of differences  mentioned in the attached documents in  Nervous Conditions  and show how they relate to issues of identity. Three notions of differences : 1. The act of veiling 2. We will write a custom essay sample on Notions of Differences in Nervous Conditions by Tsitsi Dangarembga or any similar topic only for you Order Now The use of silence 3. The question of subjectivity 1)The act of veiling will result in loss of identity as the people choose to remain oppressed by the so called more superior people. These people chose to stay veiled by the more superior and fighting against because they somehow felt comfortable and is alright with the current situation. However, this is extremely injustice towards the people who takes the act of veiling to protect themselves. Eventually, the so-called more superior people will dominate the people and seize more power against them. Tambudzai, the main character of Nervous Conditions who realizes that she did not want to be oppressed, stood up to take off the mask of veiling to avoid being continuously oppressed by the more superior men in her life. Slowly, Tambu is said to lose her identity as an African as she no longer follows her original traditions and yet started to fantasize the West and follows the western culture. 2)The use of silence can be clearly seen in mostly the elder women in Nervous Conditions. Women in the story is constantly oppressed by the men however they did not choose to fight for their rights but remained silent and followed whatever the men says. This can lead to the loss of dignity of women and also human rights. Tradition says women should only learn how to be housewives and not receive education. Looking into this matter, women should all stand up and protest against their rights and that women too can serve the country well with proper education. Remaining silent is really not a good solution to problems as it will only lead to greater problems in the future. 3) The question of subjectivity consists of ideas and opinions of a person and the choice that would like to be made by the person. Everyone has their own thinking and behaviour and people are different in terms of that. Oppression is an act that takes away people’s thinking and in fact oppressing them with matters that they don’t like. Subjectivity is indeed a subjective matter where normally people cannot question about it. People should be given opportunities to have their own opinions and not having to blindly follow what other people says. At times, we might be at the right side and we do have to voice out if the opponent is actually wrong. There are distinct differences between the three notions but they actually work together to form a strong barrier that makes people fear of voicing out or speaking out. The women mentioned in Nervous Conditions often comprises the three notions that made them incomparable the men. They had to follow what the men say and silently doing their assigned duties without uttering a word. This is hard for the women as they slowly lose their identities as women and the chance of being at equal with the men. How to cite Notions of Differences in Nervous Conditions by Tsitsi Dangarembga, Papers

Just One More Chapter free essay sample

Playtime was a serious deal for me; if a playmate ever got the story line or dialogue wrong, I was sure to let them know. My mom was no exception to the rule, despite her long-term withering sickness of which I had little understanding. From the time I could comprehend a story line I’d nestle in beside her on the big, blanket laden bed with fistfuls of Littlest Pet Shop animals, Beanie Babies and plastic barns. â€Å"No Mommy, horseys don’t do it like that!† I would say as her bony arm trembled, making her horsey trot next to mine. With gratitude I can now say that as I exercised and expanded my story writing passion through the years, my mother has exercised and grown those bony arms and gone on to support my selective storytelling fixation. My stories transferred from plastic animals to composition notebooks in the third grade. We will write a custom essay sample on Just One More Chapter or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Despite the complete lack of paragraph indentations, and letters so wiggly that even I could hardly read them, I flourished. That is, until my third grade teacher wrote in big red letters in my journal: â€Å"Please don’t write so much. I don’t have time to read it.† So I stopped. Discouraged, my story-writing discontinued. However, my creativity burst from its seams two years later when my ten-year-old bucktoothed self wrote a thirty-one page story when given a four-page assignment. As the staples stacked up crookedly on sheets of lined paper, my classmates’ intrigue accumulated into fascination. So much so that even my teacher recognized the blooming writer harbored within me. I read my story to the class, and soon after won my first writing competition – for which there was a great deal of screaming and crying upon opening the congratulatory letter – and everything changed. I began writing novels. Spiral notebooks spiraling upward into piles of stories and a six-book series. Cover to cover I would fly through the pages, wheels turning in my head, cramps in my left hand begging me to slow down. I must confess taking a typing class in middle school was serious salvation to my illegible handwriting. Pumping out seventy-five words per minute, be it school year or summer vacation, I write, then I write some more.I have learned to befriend the fiery pain my left shoulder succumbs to when I hunch over the well-worn keys of my laptop for too long. I do, however, find that pain less agonizing than being away from my computer. There is no sicker feeling than being plagued by an untold story pulling at my earth, begging my fingers to serve as their vessel. I contain galaxies and populations all yet to be discovered, and that is far too much pressure to let buildup for too long without release. Writing is my happy place. The only part that feels like work to me is when I must hunker down next to the printer, re-feeding it until it finally sighs with relief. I wrestle binder clips over the stacks of warm pages before heaving another story onto my parents’ work desks with a thud. They read, they grin, I smile and grow more confident whenever we discuss my unraveling ideas and the potential I have cultivated. With strength and pride my mom can now set down the latest binder clipped book and pull me in for a hug and remind me of the times I would tell her â€Å"No mommy, horseys don’t do it like that†. I have known since before I could spell that, as Maya Angelou said, there is no greater agony than being stuffed to the brim with ideas, characters and plot twists, and not letting them out. There would be no greater reward in my life than to take this nurtured adoration of mine and sculpt it into novels that consume my readers with baggy-eyed late nights specked with extra cups of black coffee and the promise of ‘just one more chapter’. I believe to the marrow of my bones that I was born to write so that others could fall in love with books again. This is my dream; to entertain, to inspire, and to bring new breath to books in a world that has succumbed to phones and television screens. For many years I have spent my time preparing for the day my dream is granted. I am ready now. The best of me is yet to come, my bestsellers still unwritten. Someday my untold stories will be told, please let me write them for you.

How much can be said that Macbeth is a Horror Story Essay Example

How much can be said that Macbeth is a Horror Story Essay Example How much can be said that Macbeth is a Horror Story Paper How much can be said that Macbeth is a Horror Story Paper and then is heard no more. This implies that Macbeth thinks life is insignificant and is merely a wandering object. Shakesphere has related his play to what Macbeth thinks of life, Macbeth believes that people live their life on earth and then they die. As Macbeth has murdered so many people he is used to murder now, I have almost forgotten the taste of fear. Macbeth has forgotten what fear is like because he has been exposed to something incredibly stronger than fear and now here is alone to fulfil his ambitions. Macbeth realises that his crown is, Fruitless, and his sceptre, Barren. He murdered Duncan in order to make the witches prophecy come true, but now he plots to murder Banquo and Fleance so the witches promise to Banquo may not come true. Macbeth, is made up of a great deal of Murder, but it also contains perversion. Lady Macbeth experienced a very weird type of perversion because with the pressure from the murders she couldnt cope and cracked. She then turned to the dark side and asked to be as strong, inside, as a man. Come you spirits that tend on mortal thoughts! Unsex me here, And fill me from the crown to the toe top- full of direst cruelty; and make thick my blood, stop up the access and passage to remorse. This quote is very strong, it makes the audience realise that if someone like Lady Macbeth, who made once a very courageous and noble man go against his will, is finally cracking under the strain, therefore the situation must be getting tense and too much for even the strongest of people. The audience may realise that Macbeth may crack soon, like Lady Macbeth. Shakespeare used the words, Stop up the access passage to remorse, because it shows that Lady Macbeth has a guilty conscience and wants to stop anything else which could make her feel guilty for what she has done, it also shows that her ,mind is failing. Lady Macbeth wants to be as strong mentally as Macbeth is physically so she can handle the situation, Make thick my blood. This is used because she wants to be stronger and less caring, referring to turning to the dark side again. Macbeth knows she is weak inside, but strong on the outside. Lady Macbeth is the backbone of the plot for Macbeth to be king, soon after she kills herself the idea of Macbeth becoming king seems to get further and further away for him. Although, I think, I have mentioned the most important aspects of horror there are still a few more which add to the plays effect on the audience. Madness is used to a great degree in, Macbeth, this ties in with obsession and the witches. During the play Macbeth admits that he is going mad. I have suppd full with horrors; direness, familiar to my slaughterous thoughts, cannot start me. This means that Macbeth is no longer afraid of death. Horror, familiar to his thoughts can never alarm him. Nothing can worry him now, he is in despair, he doesnt care about his life, it means nothing. lifes but a walking shadow, this symbolises a person living their life on earth, then dying. There is no meaning to life. Shadow, is used because a shadow is insubstantial which is what Macbeth thinks about life at that moment of time. The fact that Macbeth has gone mad would horrify the audience because at the beginning of the play he was referred to as, For brave Macbeth, O valiant cousin! Worthy gentleman, Noble Macbeth. Now the audience would hate him because he has murdered the king, the innocents, his cousin and his friends. All of this has happened because of the witches and his obsession with ambition. Animal imagery can also create horror in a story, the play has various instances of animal imagery. Macbeth is full of, Scorpions, Banquo sees Macbeth as a poisonous snake that is worming his way into his heart. The order of nature and harmony of the state have both been over thrown and the result is society in chaos, which has consistently been shown to us using animal imagery. The witches use animals to horrify the audience, Double, double, toil and trouble; Fire burn and cauldron bubble Fillet of a fenny snake, in the cauldron boil and bake; eye of newt, and toe of frog wool of bat, tongue of dog, adders fork and blind worms sting, lizards leg, and howlets wing, for a charm of powerful trouble, like a hell-broth boil and bubble. Macbeth and Lady Macbeth cant see good from evil. Macbeth is murder motivated and turns to the witches again for help. He has turned to the dark side. Macbeth is addicted to power and murder. As Macbeth went back to the witches he turned to the dark side or the evil side, this means he is like a devil and the, Sacrilegious act, that he committed means nothing to him now, but before he was sorry for what he had done, I have livd long enough : my way of life I falln into the sere, the yellow leaf, and that which should accompany old age as honour, love, obedience, troops of friends. I conclude that, Macbeth, contains many different aspects of horror and I can safely say that, Macbeth, was a horror story in the Shakespearean times. I believe that, Macbeth, today, is not classed as a play of horror because not many people see witches as frightening. Hansel Gretel and Snowwhite and the seven dwarfs, both of these famous children stories involve witches this proves that in todays world, witches arent scary. Most modern films dont include fate or supernatural, but more murder and obsession.

Rhetorical Analysis Definition and Examples

Rhetorical Analysis Definition and Examples Rhetorical analysis is a form of criticism or close reading that employs the principles of rhetoric to examine the interactions between a text, an author, and an audience. Its also called rhetorical criticism or pragmatic criticism. Rhetorical analysis may be applied to virtually any text or image- a speech, an essay, an advertisement, a poem, a photograph, a web page, even a bumper sticker. When applied to a literary work, rhetorical analysis regards the work not as an aesthetic object but as an artistically structured instrument for communication. As Edward P.J. Corbett has observed, rhetorical analysis is more interested in a literary work for what it does than for what it is. Sample Rhetorical Analyses A Rhetorical Analysis of Claude McKays AfricaA Rhetorical Analysis of E.B. Whites The Ring of TimeA Rhetorical Analysis of U2s Sunday Bloody Sunday Examples and Observations Our response to the character of the author- whether it is called ethos, or implied author, or style, or even tone- is part of our experience of his work, an experience of the voice within the masks, personae, of the work...Rhetorical criticism intensifies our sense of the dynamic relationships between the author as a real person and the more or less fictive person implied by the work.(Thomas O. Sloan, Restoration of Rhetoric to Literary Study. The Speech Teacher)[R]hetorical criticism is a mode of analysis that focuses on the text itself. In that respect, it is like the practical criticism that the New Critics and the Chicago School indulge in. It is unlike these modes of criticism in that it does not remain inside the literary work but works outward from the text to considerations of the author and the audience...In talking about the ethical appeal in his Rhetoric, Aristotle made the point that although a speaker may come before an audience with a certain antecedent reputation, his ethical appeal is exerted primarily by what he says in that particular speech before that particular audience. Likewise, in rhetorical criticism, we gain our impression of the author from what we can glean from the text itself- from looking at such things as his ideas and attitudes, his stance, his tone, his style. This reading back to the author is not the same sort of thing as the attempt to reconstruct the biography of a writer from his literary work. Rhetorical criticism seeks simply to ascertain the particular posture or image that the author is establishing in this particular work in order to produce a particular effect on a particular audience.(Edward P.J. Corbett, Introduction to Rhetorical Analyses of Literary Works) Analyzing Effects [A] complete  rhetorical analysis requires the researcher to move beyond identifying and labeling in that creating an inventory of the parts of a text represents only the starting point of the analysts work. From the earliest examples of rhetorical analysis to the present, this analytical work has involved the analyst in interpreting the meaning of these textual components- both in isolation and in combination- for the person (or people) experiencing the text. This highly interpretive aspect of rhetorical analysis requires the analyst to address the effects of the different identified textual elements on the perception of the person experiencing the text. So, for example, the analyst might say that the presence of feature x will condition the reception of the text in a particular way. Most texts, of course, include multiple features, so this analytical work involves addressing the cumulative effects of the selected combination of features in the text.(Mark Zachry, Rhetorical Analys is from The Handbook of Business Discourse, Francesca Bargiela-Chiappini, editor) Analyzing Greeting Card Verse Perhaps the most pervasive type of repeated-word sentence used in greeting card verse is the sentence in which a word or group of words is repeated anywhere within the sentence, as in the following example: In quiet and thoughtful ways, in happyand fun ways, all ways, and always,I love you. In this sentence, the word ways is repeated at the end of two successive phrases, picked up again at the beginning of the next phrase, and then repeated as part of the word always. Similarly, the root word all initially appears in the phrase all ways and is then repeated in a slightly different form in the homophonic word always. The movement is from the particular (quiet and thoughtful ways, happy and fun ways), to the general (all ways), to the hyperbolic (always).(Frank DAngelo, The Rhetoric of Sentimental Greeting Card Verse. Rhetoric Review) Analyzing Starbucks Starbucks not just as an institution or as a set of verbal discourses or even advertising but as a material and physical site is deeply rhetorical...Starbucks weaves us directly into the cultural conditions of which it is constitutive. The color of the logo, the performative practices of ordering, making, and drinking the coffee, the conversations around the tables, and the whole host of other materialities and performances of/in Starbucks are at once the rhetorical claims and the enactment of the rhetorical action urged. In short, Starbucks draws together the tripartite relationships among place, body, and subjectivity. As a material/rhetorical place, Starbucks addresses and is the very site of a comforting and discomforting negotiation of these relationships.(Greg Dickinson, Joes Rhetoric: Finding Authenticity at Starbucks. Rhetoric Society Quarterly) Rhetorical Analysis vs. Literary Criticism What essentially are the differences between literary criticism analysis and rhetorical analysis? When a critic explicates Ezra Pounds Canto XLV, for example, and shows how Pound inveighs against usury as an offense against nature that corrupts society and the arts, the critic must point out the evidence- the artistic proofs of example and enthymeme [a formal syllogistic argument that is incompletely stated}- that Pound has drawn upon for his fulmination. The critic will also call attention to the arrangement of the parts of that argument as a feature of the form of the poem just as he may inquire into the language and syntax. Again these are matters that Aristotle assigned mainly to rhetoric... All critical essays dealing with the persona of a literary work are in reality studies of the Ethos of the speaker or narrator- the voice- source of the rhythmic language which attracts and holds the kind of readers the poet desires as his audience, and the means this persona consciously or unconsciously chooses, in Kenneth Burkes term, to woo that reader-audience.(Alexander Scharbach, Rhetoric and Literary Criticism: Why Their Separation. College Composition and Communication)

Sir Edward Lutyens Background and analysis of the work of this 20th Essay

Sir Edward Lutyens Background and analysis of the work of this 20th Century Architect - Essay Example Lutyens was responsible for many notable buildings. He designed the Art Gallery in Johannesburg, the British Embassy in Washington, both Oxford and Cambridge University buildings and the Irish National War Memorial in Dublin, among many others. He quickly demonstrated a mastery of Baroque architecture, often embracing classical styles of design as well as the design of New Delhi. Many of his works can still be visited today. The 19th and 20th centuries were a part of a very important era in architecture. One of the great architects of today use the works that were created during this era as inspiration for their own work. Many of the buildings that are seen through out America as well as other countries comes from the influence that this era has had on architecture as a whole. One of these very influential architects that are so often used for inspiration today is Sir Edwin Lutyens. He is often noted for this his contribution to building design for his and other eras to come. Sir Edwin Lutyens was a prominent architect of the late 19th and early 20th century. In fact, he may have been one of the most important English architects of the early twentieth century. He was influenced greatly by traditional styles and building methods. Sir Edward Lutyens was brought up by bohemian parents in the village of Thursley, West Surrey. As a child, Lutyens was diagnosed with rheumatic fever and was not able to attend school or to play with the other children. It could be argued that this is one reason for his fascination with children. At the age of 16, in 1885, Lutyens was enrolled at the Royal College of Art to study architecture. He later studied Architecture at South Kensington School of Art, London from 1885 to 1887. After college he joined the Ernest George and Harold Ainsworth Peto architectural practice. In 1889, at the age of 20, he set up an independent practice in London. He initially built his practice designing houses for the villagers who couldn't afford estate homes. His first commission was a private house at Crooksbury, Farnham, Surrey. Lutyens was often described as a whimsical person who was often very playful, even on solemn occasions. He was also seen as a passionate advocate for the state of "childhood". In dedication to this passion, as one of his 20th century works, Lutyens proposed a circular nursery for a client's home because he felt that only such a shape could ensure that no child would ever be made to stand in the corner. He often used circular shapes in his architecture as a sign of equality in society. In addition to his own works, Lutyens contributed to another childhood icon by creating the fairy-tale characters Nana, the governess dog and the ticking crocodile in the Peter Pan tale. Lutyens' talent was publicly recognized with his election as Associate of the Royal Academy in 1913. Five years later, on New Years Day 1918, he was knighted in recognition of his work in Delhi and for his free services to the Commonwealth War Graves Commission. In 1921, Lutyens was awarded

Professional Associations Membership Assignment

Professional Associations Membership - Assignment Example This assignment is based on the function and future endorsement techniques of NAHC. The National Association for Home Care and Hospice is one of the largest nursing associations in the United States of America. The main function of NAHC is to provide skilled nursing facility to patients after hospital care. Nursing is an important art and it requires enormous knowledge and patient handling skills to achieve success. NAHC mainly takes charge of inpatients after they are discharged from hospitals. The organization is responsible for providing nurses and healthcare tools as prescribed by hospitals. Mostly elder people are the members of NAHC. Implementation of new and advanced technologies has helped the organization to reach new heights. It has been observed that in United States the fall rate of elderly people are high. NAHC will reduce the fall rate at huge extent. NAHC has incorporated orientation tour programs and several other methodologies in order to work smoothly and take care of patients. The organization is large because it consists of many facilities along with healthcare providers. NAHC is also responsible for taking care of pregnant women and children due to involvement of many employees. NAHC is one of the leading homecare nursing organizations. The organization provides some essential benefit to their existing members. First of all, NAHC provides expert advice in just one call. NAHC also provides expert advice from health care laws. The organization provides latest information and complete analysis to providers. The organization provides research methodologies to their existing customers which enhances their working ability. NAHC fights for member’s interest before White House and Congress. For benefit of providers, the organization provides different types of network with their colleagues. Notes are provided along with strategic programs for upgrading the knowledge and making the nursing process

Nasal Surgeries and Procedures Types

Nasal Surgeries and Procedures Types Neurocranial restructuring Neurocranial restructuring is the relaxation of neuro tissues to relieve tension and return the skulls structure to its naturally designed appearance. Neurocranial restructuring has been successfully used for many years to relieve a variety of serious conditions as well as being used as a non invasive alternative to cosmetic therapy. The methods of actually engaging in Neurocranial restructuring vary depending on the nature of the condition to be treated as well as the nature of the individual. Typically the procedure will be enacted by a trained natural doctor (ND) who learns the technique used from one of several pioneering doctors who first began to practice the technique in the mid to late nineties. The default technique is to use endonasal balloon therapy to expand nasal cavities and realign the skulls muscular structure. The benefits of this realignment are said to be improved sensory and neurological function; there is anecdotal evidence to suggest that Neurocranial restructuring can improve or cure conditions as varied as chronic migraines, ADD, depression, bi polar personality disorder, back problems, hearing problems, sinus problems, eye sight issues, arthritis, Anxiety and even conditions such as strokes, seizures and sleep apnoea. Neurocranial restructuring has been a life line given to many individuals suffering from these conditions, granting a relief from symptoms and producing lasting affects in prolonged use with chronic condition sufferers. In addition neurocranial restructuring can realign smaller muscles and tissues to realign the ears, straighten the nose, release wrinkles and tension in the face, heighten cheekbones and produce a better symmetrical appearance. In this way a series of cosmetic surgeries can be avoided and serious surgery and surgical alteration to the nasal and sinus structures of the skull can be avoided. The patient can receive benefits after a series of procedures (the number and time taken being different depending on the procedure employed). Nasal specific A nasal specific is a procedure designed to apply pressure to the nasal cavities within the nose. There are six nasal passages within the nose which are arranged in two vertical lines of three. The purpose of this procedure is to apply pressure to the inside of the nasal passage. By doing this it will expand the nasal passage, expand and open up blood vessels and push out any excess mucus. There are many names used for this procedure though all of them refer to the same basic procedure which can be referred to as a bilateral nasal specific (named due to the practice of utilising the laterally adjacent nasal passages in sequence to maintain symmetry) or nasal specific which refers to just the practice in relation to a specific nasal passage or the opening of nasal passages one after another without special precautions to maintain symmetrical balance of the nasal passages. The results of nasal specific procedures vary as with any procedure of this nature with the issue to be affixed and the patient themselves. Typically the procedure will be enacted once and then repeated as required to maintain or improve benefits. The time period between procedures can vary as a result of this but can range from one to six months. The actual nasal specific procedure uses a finger cot affixed to a blood pressure bulb (sphygmomanometer) which is lubricated before being inserted into the nasal cavities and inflated. The aim of Nasal specific procedures being to free up the nasal cavity by expansion, push out any structures blocking the nasal passage such as excess mucus and also realign some of the soft tissues immediately behind the nasal passage to offer some additional aid (anecdotal evidence of balance, sensory perception and hearing improvement has been noted). Bilateral nasal specific A bilateral nasal specific is a procedure which has been utilised and studied since 1995 and proven to have significant benefits to the health of patients. The procedure is a simple one which begins with the examination of the patient and an inspection of their nasal cavities as well as their medical history. In some cases a blood test and screening may be conducted to ensure perfect health and nothing is present which may complicate the matter. Once preliminary work is done the patient is sat back and asked to breath in and out in a relaxing manner whilst the instruments are prepared. Typically the procedure will involve a finger cot of endonasal balloon affixed to a blood pressure bulb. The finger cot is lubricated prior to insertion. Once the patient he is asked to breathe out and hold while the finger cot is inserted. The Patient then breathes in gently and holds his breath while the practitioner slowly inflates the cot and gently pushes it towards the back of the nasal cavity. At this point in the bilateral nasal specific procedure any mucus or blockages are pushed out and into the back of the throat (mucus discharge through coughing etc. is to be expected). The aim here is to enlarge the blood vessels around the cavity as well as the nasal cavity itself to open up the sinuses. As another health benefit of the bilateral nasal specific procedure the finger cot or balloon is pushed out of the back of the nasal cavity and into the back of the throat very gently by the practitioner. This applies gentle pressure to the Sphenoid bone immediately at the back of the nasal cavities and realigns plates in that area by gentle manipulation. Endonasal Balloon therapy Endonasal balloon therapy refers to an alternative practice to bilateral nasal specific therapy. In this case rather than a finger cot a balloon is used and rather than just one two are used at the same time. The basic procedure is similar but the aim is different in that the nasal cavity is not the sole source of attention but the alteration of the Sphenoid bone is the main aim of the therapy to realign the plates surrounding that bone and alter the structure of the skull. Endonasal balloon therapy is the method utilised when engaging in Neurocranial reconstruction procedures to realign the muscular structure and skeletal plates of the skull. As a procedure it can have many benefits but these are dependent on the degree of repair required and the frequency of procedures; which may need to be repeated between one to six months after the previous procedure to maintain or improve benefits to health. The Endonasal balloon therapy first begins with a preliminary inspection and a proper patient history to ensure the patients eligibility much like other procedures of the nature. Once the patient is ensured to be able to undertake the procedure the practitioner will examine the patient’s plate structure and utilise a deep tissue massage to relax the tissue that will require manipulation. Afterwards the practitioner will ask him to lay back and try to breathe in a relaxing and calm manner while he prepares to enact the procedure. Once ready the practitioner will have the patient breathe out prior to inserting the balloon through the nasal cavity and into the back of the throat. This is repeated with a second balloon on the opposite side of the nasal cavity to the first. The practitioner will then conduct the endonasal balloon procedure by manipulating the sphenoid bone and plate structures using the balloons, inflating them to apply pressure and deflating to decrease pressure while asking the patient to breathe in or out and hold accordingly. Nasal cranial release A nasal cranial release is a method similar and derivative of the bilateral nasal specific, in this procedure the objective is to realign the skulls skeletal plates to a more natural position, relieving many of the tensions and cranial dysfunctions which can cause or be an additional influence on many mental and physical conditions. The method is similar and yet different to both Nasal specific and Endonasal balloon therapy in that it utilises the nasal cavity and uses balloon structures. Its effect is similar yet aims for a different region of the skeletal structure. The procedure lasts three to four seconds, where small balloons are inserted through the nasal cavity and inflated to realign structures at the back of the cavities. The Sphenoid bone is the target yet the method is to utilise multiple balloons at once through the nasal cavities allowing the procedure to be conducted in a short amount of time, requiring repetitions of at least four times over seven to ten days much like Neurocranial restructuring. Nasal Cranial release is mainly involved with the release of tension from the skeletal structure of the skull. To understand this you must first understand that the skull is in fact 22 different moving bones (much like tectonic plates), these bones can move and flex in order to absorb shock and tension in the skull but unfortunately this can mean that tension is stored in areas where it can cause issues. The aim of Neurocranial release therapy is to relieve the tension in these bones and by extension to the bones supporting them, the knock on effect can have surprising results for the rest of the bodys structure, especially in the spine, shoulders and chest. The benefits of this procedure involve the improvement of sinus and sensory capability as well as combating chronic migraines, blurred vision and mental conditions such as depression, hyperactivity and ADD.

Deutche Bank

9-205-059 REV: APRIL 26, 2005 GEORGE CHACKO PETER HECHT VINCENT DESSAIN ANDERS SJOMAN Deutsche Bank: Finding Relative-Value Trades It was the third week of August 2003, and Jamil Baz, head of Deutsche Bank’s Fixed Income Research Group, gathered his research group for a morning meeting. â€Å"So, what are the markets telling us today? † he asked the group. â€Å"Are there any trends or news for new trade ideas? † The Fixed Income Research Group that Baz led was Deutsche Bank’s internal research and development (R&D) department for fixed income instruments.Their mandate was to look for untapped value across bond markets and interest rate derivatives. Long-term-oriented research findings were presented to clients, whereas immediate opportunities were suggested as trades to internal traders as well as clients. The success of the group was in part measured by how many of their trade suggestions actually turned into successful trades. So far, they had achieved an impressive 75% success rate. A natural place to start looking for new trades was the latest prices on various U.S. Treasury bonds (see Exhibit 1 for data from August 15, 2003). The group’s members consistently went through that data set, looking for possible trades to recommend. Typically relative-value trades took both long and short positions across different parts of the yield curve. Baz’s standard weekly question just emphasized what they all knew: that it was time to scour through the numbers one more time to see if any such positions were available. The Deutsche Bank Fixed Income Research GroupHeadquartered in Deutsche Bank’s London office, the company’s Fixed Income Research Group consisted of about 50 analysts and strategists. (An additional 10 were located in the bank’s New York offices. ) Global head of Fixed Income Research and in charge of the group was Baz, a managing director with Deutsche Bank since 2001. Previously at Lehman Brot hers in London, Baz also held an M. S. in management from MIT and a Ph. D. in business economics from Harvard University. As a part of a large financial institution, the research group was under constant pressure to monetize the ideas that they generated.The group presented its findings both internally to the ________________________________________________________________________________________________________________ Professors George Chacko and Peter Hecht, Executive Director of the HBS Europe Research Center Vincent Dessain, and Research Associate Anders Sjoman prepared this case. This case deals with trade-specific advice activities of a research department and draws heavily from â€Å"Deutsche Bank: Discussing the Equity Risk Premium,â€Å" HBS Case No. 205-040, by the same authors. Case No. 205-040 deals with macro-level advice from the same research department.Some names and data have been disguised for confidentiality. HBS cases are developed solely as the basis for clas s discussion. Cases are not intended to serve as endorsements, sources of primary data, or illustrations of effective or ineffective management. This case is not intended as financial advice, and it should not be used as the basis for any investment decision, in whole or in part. Copyright  © 2004 President and Fellows of Harvard College. To order copies or request permission to reproduce materials, call 1-800-545-7685, write Harvard Business School Publishing, Boston, MA 02163, or go to http://www. bsp. harvard. edu. No part of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Harvard Business School. 205-059 Deutsche Bank: Finding Relative-Value Trades Deutsche Bank traders, as well as externally to Deutsche Bank clients at the CEO, CFO, and Treasury level. Baz explained how the ideas were pitched: The final goal is to create a franchise with fixed income clients.So, for clients on the asset side, such as mutual funds, hedge funds, insurance companies, and pension plans, we help them generate high returns on their assets. We give specific ideas to be executed by the clients—hopefully with us, although that is never certain. However, even if we don’t get a trade out of our recommendation, it is important enough that we maintain Deutsche Bank’s presence at the client. Sometimes we also do bespoke—or customized—work, where we analyze their balance sheet and asset-liability mismatches for them, almost like technical financial consulting.In general, research alone will not give us clients, but research combined with pricing are the keys to building long-lasting relationships with external clients. Overall, we strive to push the frontiers of analytical finance when it comes to modeling interest rates, volatilities, and spreads. Owing to data avail ability and an intimate exposure to institutional market realities, we are often pushed to reach results ahead of academic finance journals. On a group level, Deutsche Bank organized its fixed income activities in the global markets around three main pillars: investor coverage, issuer coverage, and research.The trading desks dealing in these areas were in turn divided into two groups: credit (with credit trading/credit derivatives, new issue syndicate, asset securitization, and emerging markets) and rates (with foreign exchange, money markets, fixed income, and interest rate derivatives). The research efforts of the group were set up to match these organizational divisions. The Fixed Income Research Group was one of several research groups (as shown in Exhibit 2). All these groups were run under the banner of Global Markets Research.Research as a whole was headed by David Folkerts-Landau. Demand for direct meetings with Deutsche Bank’s research groups had grown over the past few years, taken internally as a sign of increased respect for the bank’s research output. In the last year, Baz’s group alone had logged over 1,500 client meetings. All clients had access to the Deutsche Bank research in papers and newsletters that were available online. Internal traders also benefited from the research, which was a major influence behind much of the bank’s proprietary—or â€Å"prop†Ã¢â‚¬â€trading.Most members of the research group shared their time between external clients and traders, with more senior staff members working more with external clients and less with the trading floor. In the end, measuring the research group’s value to the organization was still difficult. Said Baz: Putting a value on the work we do, and the effect we have on the bank, is very hard. In fact, if you were to really measure it by attributing sales and trades back to us, the trading floor would be more reluctant to work with us. Instead, we are mostly evaluated by top management on three other factors.Firstly, overall market direction, which is how much of rate and spread moves did we catch in our advice. Secondly, the relative-value trades we originated. Thirdly, any customized business we have brought in from our client meetings. Compensation to the members of the group was tied to the evaluation of the group as a whole. Individual bonuses were then given at the discretion of Baz as the group’s manager, based on his qualitative impression of each member’s contribution. 2 Deutsche Bank: Finding Relative-Value Trades 205-059 Strategic Advice and Relative-Value ActivitiesThe group’s activities were normally broken down into strategic advice on macro trends and relative value. The strategic advice activities built on long-term discussions with clients, where the group presented Deutsche Bank’s view on macroeconomic trends to external clients. In these discussions, George Cooper, the group’ s global fixed income strategist, typically did not expect a quick monetary return. Cooper, a Ph. D. graduate in engineering at Durham University with experience from both Goldman Sachs and JP Morgan, explained: This type of activity does not generate a lot of money from a trade perspective.It generates brand value, though, and is especially appealing to insurance companies or asset-liability people, who appreciate the long-term view. We believe it serves more of an educational purpose. It gets the fund managers thinking. They are not looking for prescriptive research, where we tell them to â€Å"do this trade,† but they look for interesting ideas. Of course, they then weigh our ideas against whatever Goldman Sachs or Morgan Stanley are saying. Our role is to come up with hopefully insightful but also informative new ways to look at things.By contrast, the relative-value activities looked for more immediate opportunities by comparing different instruments and then recommendin g various trading strategies to clients and internal traders. Head of Relative Value Research for Europe was Jean Dumas, an engineer from ESME SUDRIA in France with a specialization in finance, who had worked with Relative Value Research for Deutsche Bank in Paris, Frankfurt, and Sydney before moving to London. Dumas explained his work: We come up with different types of trades all the time.The trade opportunities may be there for a week or two, sometimes longer. I look at different spreadsheets, listen to what traders are saying, watch the news, study different models. . . . Then I try to put everything together—and suddenly there is a trade opportunity. Our job is really grabbing things that don’t seem to be related at first and see if there is a trade to be done. The trade opportunities that the research group identified were published weekly in the newsletter â€Å"Deutsche Bank Fixed Income Weekly,† which was distributed to Deutsche Bank traders as well as to clients.A frequent contributor to the newsletter was Dr. Nikan B. Firoozye, head of Global Quantitative Strategies and a Ph. D. graduate in mathematics from Courant Institute at New York University with experience from Alliance Capital, Sanford C. Bernstein, and Lehman Brothers. Firoozye explained: I write a piece on Euroland strategy every week where we suggest trades. Some of these are big trades that we don’t change very often, such as curve-steepening trades. We can have the same trade off and on for a full year. We also summarize economic data as it impacts the bond markets.For instance, how structured trades could be influenced by the move in dollar versus yen, and how you should position for that. In his role as head of Euroland Strategy, Firoozye also oversaw all strategic investments in Euroland bond markets. He was also involved in all modeling issues and wrote stand-alone papers on quantitative strategy. Looking for a Relative-Value Trade For the research group, one way to find relative-value trades was to compare the prices of traded securities against the prices that the group thought the securities should trade at. This subjective view 205-059 Deutsche Bank: Finding Relative-Value Trades was based on a proprietary model developed at Deutsche Bank. (Most banks used proprietary models as a base from which to evaluate the prices of traded securities. ) The models were built on the fact that the returns offered by fixed income instruments could be characterized by the yields that they offered. The yield was roughly seen as compensation for the risk borne by the holder of that security. There were many sources of risk in fixed income securities, such as interest rate risk, credit risk, and prepayment risk.Also, the yield of an instrument could be broken down into components. The components could be thought of as compensation for the different sources of risk. So, for example, the yield on a corporate bond could be thought of as being compose d of a risk-free yield plus a credit spread. The risk-free yield represented compensation for interest rate risk in the bond, while the credit spread represented compensation for default risk in the bond. 1 To understand the compensation for the interest rate risk alone, banks typically constructed â€Å"yield-curve models. These were models for the yields on zero-coupon Treasury securities, since Treasury instruments typically contained only interest rate risk. Models for the yield curve could be then used to compare the current and expected prices of U. S. Treasury instruments. 2 The research group at Deutsche Bank had developed their own proprietary yield-curve model, a so-called three-factor affine model (see Exhibit 3 for a conceptual description of the model). Firoozye explained the fundaments of the model: We have three factors driving the yield curve that we see as analogous to the economy.In an economy, there is inflation, output gaps, and short rates. So first among our f actors is a long rate, which is analogous to inflation. It is the slowest mean reverting of our three factors. In the fifties inflation was low, in the seventies it was extremely high, and now it is back down again. It takes 20 years to go through its cycle. It is very slow, very persistent, whereas the business cycle is much, much faster. You go through a business cycle in about seven years. So slope, our second factor, is then the measure of output gap. Slope mean reverts much more quickly than inflation.The third factor is the short rate, which mean reverts the fastest. After estimating the variables of the three-factor model, the team calibrated the model to price the one-month, two-year, and 10-year zero-coupon bond. After Baz’s request at the weekly meeting, the analysts now used the latest numbers on various U. S. Treasury bonds to update and calibrate the model (see Exhibit 4 for the resulting output from Deutsche Bank’s model). The idea was to then compare the actual zero-coupon yield curve against the predicted ones coming out of the model and see if any trade ideas presented themselves.In fact, several trades seemed to come out of that comparison. Baz and the team now had to pick the trades with the highest profit potential. 1 It should be noted that the notion of compensation here is approximate. The yield on a zero-coupon corporate bond is not the expected return of that bond. It is simply the promised return of that bond, or the return an investor would get if the bond did not default. Starting with this promised return and then factoring in the probability of default and a default risk premium leads to the expected return for that bond. More generally, yield-curve models could be used to price any interest rate-sensitive security. For example, the pricing of interest rate options starts with a yield-curve model. 4 Deutsche Bank: Finding Relative-Value Trades 205-059 Exhibit 1 Prices and Coupon Rates of Various U. S. Treasury Bonds on August 15, 2003 Coupon Rate (%) 3 2. 125 1. 5 6. 5 5. 625 2. 375 6. 25 3. 25 3 3. 25 5. 5 6 6. 5 5. 75 5 5 4. 875 4. 375 3. 875 4. 25 13. 25 12. 5 11. 25 10. 625 9. 25 7. 5 8. 75 8. 875 9. 125 9 8. 875 8. 125 8. 5 8. 75 7. 875 8. 25 8 7. 25 7. 125 6. 25 7. 5 7. 5 7. 625 6. 875 6 6. 75 6. 625 6. 375 6. 125 5. 5 5. 25 6. 125 Maturity Date 2/15/2004 8/15/2004 2/15/2005 8/15/2005 2/15/2006 8/15/2006 2/15/2007 8/15/2007 2/15/2008 8/15/2008 2/15/2009 8/15/2009 2/15/2010 8/15/2010 2/15/2011 8/15/2011 2/15/2012 8/15/2012 2/15/2013 8/15/2013 2/15/2014 8/15/2014 2/15/2015 8/15/2015 2/15/2016 8/15/2016 2/15/2017 8/15/2017 2/15/2018 8/15/2018 2/15/2019 8/15/2019 2/15/2020 8/15/2020 2/15/2021 8/15/2021 2/15/2022 8/15/2022 2/15/2023 8/15/2023 2/15/2024 8/15/2024 2/15/2025 /15/2025 2/15/2026 8/15/2026 2/15/2027 8/15/2027 2/15/2028 8/15/2028 2/15/2029 8/15/2029 Current Price 101. 0544 100. 9254 99. 8942 109. 0934 108. 438 99. 7848 111. 7184 101. 0841 99. 1692 99. 271 109. 7707 112. 145 114. 9084 110. 3894 105. 2934 104. 7607 103. 4391 99. 2806 95. 0288 97. 7693 174. 3251 168. 9389 157. 0552 152. 4222 140. 0135 123. 3044 136. 0598 137. 504 140. 792 139. 9079 138. 7431 130. 7162 135. 2938 138. 3466 128. 4995 131. 7341 130. 4736 121. 58 120. 1744 109. 4538 125. 46 125. 4466 127. 1477 117. 5509 106. 3626 116. 1986 114. 7086 111. 036 108. 0391 99. 633 96. 2876 108. 4062 Source: Adapted by casewriter from Datastream. 5 205-059 Deutsche Bank: Finding Relative-Value Trades Exhibit 2 Deutsche Bank Global Markets Research Organization Global Head COO and Co-Head Global Economics Global Strategist Foreign Exchange Securitization Index Development Regional Heads – Asia/ Pacific – Germany Strategy – Fixed Income/ Relative Value Research – Emerging Markets – Credit Credit (High Grade Credit Research) Economics – Global – US – Europe – Emerging Markets Source: Deutsche Bank. Exhibit 3 †¢ †¢ †¢Deutsche Bank†™s Zero-Coupon Yield Model Key variables: Short rate, slope, and long rate (or short rate, output gap, and inflation) Model specified by a system of equations (in Q measure) Long rate mean reverts slowly (possibly to nonzero mean) dX t= (  µ X ? k X X t) dt + ? X dWt X †¢ Slope mean reverts faster (to zero) dYt = ? kY Yt dt + ? Y dWt Y †¢ X t + Yt ? rt = 0 †¢ In equilibrium short rate, rt, follows the target Xt+Yt (an analogue of the Taylor rule) Short rate mean reverts fast in order to restore the equilibrium drt = k r ( X t + Yt ? rt ) dt + ? r dWt rSource: Adapted by casewriter from â€Å"Quantitative Models for Fixed Income,† Deutsche Bank presentation, October 2003. 6 Deutsche Bank: Finding Relative-Value Trades 205-059 Exhibit 4 Output from Deutsche Bank’s Zero-Coupon Yield Model Model Prediction (BEY) 1. 2443% 1. 8727% 2. 4110% 2. 9665% 3. 4454% 3. 8557% 4. 1996% 4. 4677% 4. 6528% 4. 7107% 5. 7160% 5. 9517% 5. 9315% Maturity (years) 1y 2y 3y 4 y 5y 6y 7y 8y 9y 10y 15y 20y 25y Source: Note: Adapted by casewriters from Deutsche Bank information. The yields in this table are bond equivalent yields (BEY), that is, the semiannual yield multiplied by two. 7

Using the Quadratic Formula With No X-intercept

The Physics Of Our Science Classes - 1763 Words

In the 21st, in our science classes, we are taught to believe that our world is actually made up of particles as the smallest constituents of matter. We are told that particles behave like waves because it makes no sense to teach that a particle moves faster than the speed of light, that particles can cause interference with one another, among other ridiculous things that we just never imagine a particle to do. What we are not told is that we never had to think about the smallest elements of matter, also known as, quanta, as particles. Instead, we can describe quanta as being excitations of fields, i.e., waves. There is no supporting evidence that a wave can behave like a particle, the evidence only points to experiments evaluating the data using wrong techniques, and assuming that a particle was in the place of a wave. I. Introduction â€Å"Learn from yesterday, live for today, hope for tomorrow. 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